SEPTA is redesigning the signage for its “Rail Transit” network to make sure riders have consistent information where and when they need it. You may not know what we mean by rail transit, and that’s something we want to fix. It refers to the Market-Frankford Line, Broad Street Line, City Trolleys, Media-Sharon Hill Lines, and Norristown High Speed Line. Together these routes carry hundreds of thousands of people per day and form the core of our city and regional transportation network. With frequent service around the clock, this network is critical for essential workers, shift workers, students, 9-to-5 commuters, or just people running errands and seeing friends.
We are excited about this project which will enable us to promote ridership post-COVID-19 and enhance the passenger experience through improved visual cohesiveness, navigability, and system branding. A central goal is to create a new signage and wayfinding system that works for our riders, regardless of language, ability, or familiarity with the system, and in order to achieve that we need as much public participation as possible.
How can I get involved?
We’re still early in the process, so right now we’re focused on collecting as much information as possible about current signage and communications on the Rail Transit Network.
Please take this survey to share your perspective and sign up for updates.